What is Google Certification Qualification ?
About the Google certification. The Google certification is a professional accreditation that Google offers to individuals who demonstrate proficiency in basic and advanced aspects of Google Ads. You can earn the various certification through Academy for Ads – old name now visit Skillshop to learn and follow new path MSOM Moradabad School of Online Marketing alaway ready to helps to Learn Google Certification in Moradabad, through Google’s online training program.
Benefits of Google Ads Certification Qualification :-
Any member of Google Partners can earn Google Ads certification. Here are the benefits of getting certified:
Demonstrate your expertise. Show current and prospective clients that you’re a certified online advertising professional with a personalized certificate that you can print.
How did the Ads certification work?
When you set up an Academy for Ads old name visit Skillshop account, you’ll get access to the learning certification assessments and related learning paths that you can use to study for the assessments.
To become Ads certified, you need to pass the Display and Search Fundamentals assessment and one of the additional advertising assessments that are available through MSOM. The additional assessments are Search Advertising, Display Advertising, Shopping Advertising, Google Analytics, google My Business Basics, youtube Video Advertising, Mobile Advertising and Google Web Designer Assesment.
Available Google Ads Certification Qualification Assessments
|The Search Advertising assessment covers basic and advanced concepts, including best practices for creating, managing, measuring, and optimizing search ad campaigns across the Search Network.|
|The Display Advertising assessment covers advanced concepts and bestpractices for creating, managing, measuring, and optimizing Display campaigns.|
|Mobile Advertising||The Mobile Advertising assessment covers the basic and advanced concepts of mobile advertising, including ad formats, bidding and targeting, and campaign measurement and optimization.|
|The Video Advertising assessment covers basic and advanced concepts, including best practices for creating, managing, measuring, and optimizing video advertising campaigns across YouTube and the web.|
|Shopping Advertising Certification||The Shopping Advertising assessment covers basic and advanced concepts, including creating a Merchant Center account and product data feed and creating and managing Shopping campaigns.|
|The mobile site certification assessment covers basic and advanced concepts.|
Google My Business is a free tool that lets you manage how your local business appears across Google products, like Maps and Search. If you run a business that serves customers at a particular location, or you serve customers within a designated service area, Google My Business can help people find you. Verified businesses on Google are twice as likely to be considered reputable by users.
|The Google analytics certification assessment covers basic and advanced concepts.|
How to stay certified?
Your Google Ads certification will remain valid until the product area assessment (for example, Search Advertising) expires. When the product area assessment expires, you’ll need to retake both the ads assessment and the expired product area assessment to keep your certification.
For example, if you pass the Search Advertising assessment in May, you’ll need to retake and pass both the Ads assessment and the Search Advertising assessment when the Search Advertising assessment expires in May of the following year.
Guidelines for communicating your certification status
Your Google Ads certifications demonstrate that you’re a certified online advertising professional. Here’s what you can say to current and prospective clients about this recognition:
- Your Google Ads certification recognizes that you’re a certified online advertising professional.
- You received this accreditation after successfully passing the Ads assessment and either the Search Advertising, Display Advertising, Mobile Advertising, Video Advertising, or Shopping Advertising assessment administered by Academy for Ads.
The difference between Sales Partner and the Certified Company Partner badge.
- Certified Companies – Certified Companies know the ins and outs of Google Marketing Platform products and use their expertise to provide excellent service to their customers — from consulting and training to product implementation and technical support.
- Individuals get certified – These partners are Certified Companies who work with Google to help sell our products. Sales Partners enjoy special perks like co-marketing opportunities and sales and customer management tools. Speak to your local Google sales leaders about becoming a Sales Partner.
- Agencies get badged and earn specializations. An agency that meets the requirements for Partner status will earn the Google Partner or Premier Google Partner badge and be allowed to promote itself as a “GooglePartner.” Note that an agency doesn’t become a “Google Partner” simply by joining the program.
- Company specializations recognize agencies that accomplish the following:
- Earn the Google Partner badge or the Premier Google Partner badge
- Have at least one certified affiliated person in an ads product area
- Demonstrate increased product performance and expertise in that product area, including:
- Search advertising
- Mobile advertising
- Video advertising
- Display advertising
- Shopping advertising
- Have a minimum of $10,000 90-day AdWords spend in their certified product area.
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